"I would not be talking about female empowerment. The concept album-split between bright, Gaga-esque disco anthems like "Kings & Queens" and the darker dance-pop fizz of "Salt"-conveys two powerful messages: be yourself and don't give up. This theme of dichotomy extends into her music, with the cheeky feminist twist of "Sweet but Psycho" and then her 2020 full-length debut, Heaven & Hell. The song was released in November 2021, produced by LOSTBOY and Tiesto. The Motto is hit single dropped by Dutch DJ and music producer Tiesto, featuring Ava Max. She took on the stage name Ava Max-to honor both feminine and masculine qualities-and solidified the transformation with her asymmetrical "Max Cut" hairstyle. ' Ava Max - My Head & My Heart mp3 (: 7. Read the official lyrics to The Motto by Tiesto. But in 2014, she met producer/songwriter Cirkut, who helped her find her voice.
She spent the next several years handing out demos and getting rejected by a number of labels and producers. Born Amanda Koci in 1994, the singer/songwriter grew up in Wisconsin and Virginia before trying her hand in L.A., first at age 14 and then again at 17. But her perseverance finally paid off thanks to her slinky hooks and sweet-salty delivery that can both sting and seduce with just one syllable. Before the thumping club hit "Sweet but Psycho" shot up charts around the world in 2018, Albanian-American artist Ava Max almost quit the music industry: "I was like, if this doesn't do it, then I think I'm going to have to pick another career, because I've been at this for 15 years," she told Apple Music.
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